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British Airways Travel Shops (BATS), London
Design Studio Manager

  • Brought in to set up a design studio for BATS.
  • Primary objective was to bring BATS in line with British Airways corporate identity.
  • Duties subsequently included general management and control of design and print.
  • Initial brief through to completion. This involved working with budgets, deciding the best and most economical ways of producing final creative.
  • Original concepts, copywrting, design, layout, sourcing of photography, print buying, through to film and cromalin proofs. As well as book-keeping and all the admin involved in running a successful studio.
  • Work included point of sale for 23 shops, including leaflets, posters, direct mail, stationary and re-design of website.


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